Details:
- The Sign up event is now included in the Facebook destination, supporting both Server-side (CAPI) and Browser-side (Pixel) tracking.
- This complements existing events such as Page Viewed, Product Viewed, Added to Cart, Checkout Started, Payment Submitted, and Checkout Completed.
- With this update, user registration actions can be captured and attributed more accurately, providing a complete view of the user journey.
Impact:
- Improved visibility into new user registration events.
- Enhanced tracking for full-funnel conversion analysis.
- Enables better attribution and campaign performance measurement across channels.
